Vizrt has unveiled Viz Arena 6, the latest iteration of its comprehensive live augmented reality (AR) graphics and virtual advertising solution tailored for sports broadcasting. This version incorporates advanced AI technologies designed to simplify and expedite the integration of AR elements into live broadcasts.
Key enhancements include:
- AI Calibration: Ensures that AR graphics and virtual advertisements remain accurately aligned with the playing field, regardless of camera movements, achieving up to 10 times faster graphics deployment without compromising precision.
- Sports Intelligent Keyer: Utilizes ambient learning to intelligently separate foreground from background with minimal manual input, streamlining the keying process.
These innovations significantly reduce production time and complexity, making high-quality AR graphics more accessible to broadcasters and enhancing the viewer experience. Early adopters, such as Dorna Sports, have praised the system's stability and efficiency, integrating it directly into live MotoGP broadcasts.
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